We Are So Fucking Predictable
We Are So Fucking Predictable
From AutoWeek:
The next person who sings "Dance with me Michael" in my presence gets force-fed a knuckle sandwich.
From classic to punk, music is key ingredient to carmakers' marketing strategies [AutoWeek]
From AutoWeek:
Import brands also use music to define vehicles. Lowe & Partners developed a campaign it calls "The State of Independence" to launch the Saab 9-2X. Saab is targeting the premium mid-range car at buyers between the ages of 24 and 35.
The agency recruited an emerging alternative band from Scotland called Franz Ferdinand to provide music for the 9-2X campaign.
The next person who sings "Dance with me Michael" in my presence gets force-fed a knuckle sandwich.
From classic to punk, music is key ingredient to carmakers' marketing strategies [AutoWeek]